{"id":598,"date":"2026-03-16T18:37:05","date_gmt":"2026-03-16T11:37:05","guid":{"rendered":"https:\/\/paprovn.com\/?p=598"},"modified":"2026-03-16T18:38:51","modified_gmt":"2026-03-16T11:38:51","slug":"tu-esg-challenge-den-hackathon-goc-nhin-cua-papro-viet-nam-ve-mot-he-sinh-thai-nhan-luc-tre-dang-hinh-thanh","status":"publish","type":"post","link":"https:\/\/paprovn.com\/?p=598","title":{"rendered":"T\u1eea ESG CHALLENGE \u0110\u1ebeN HACKATHON: G\u00d3C NH\u00ccN C\u1ee6A PAPRO VI\u1ec6T NAM V\u1ec0 M\u1ed8T H\u1ec6 SINH TH\u00c1I NH\u00c2N L\u1ef0C TR\u1eba \u0110ANG H\u00ccNH TH\u00c0NH"},"content":{"rendered":"\n
<\/figure>\n\n\n\n

Khi quy\u1ebft \u0111\u1ecbnh tr\u1edf th\u00e0nh Nh\u00e0 t\u00e0i tr\u1ee3 Kim c\u01b0\u01a1ng cho chu\u1ed7i s\u1ef1 ki\u1ec7n h\u01b0\u1edbng nghi\u1ec7p PTIT 2026<\/strong>, Papro Vi\u1ec7t Nam kh\u00f4ng ch\u1ec9 nh\u00ecn th\u1ea5y m\u1ed9t cu\u1ed9c thi sinh vi\u00ean. \u0110i\u1ec1u m\u00e0 doanh nghi\u1ec7p quan s\u00e1t \u0111\u01b0\u1ee3c l\u00e0 m\u1ed9t m\u00f4 h\u00ecnh \u0111ang d\u1ea7n h\u00ecnh th\u00e0nh \u2013 n\u01a1i gi\u00e1o d\u1ee5c, doanh nghi\u1ec7p v\u00e0 th\u1ebf h\u1ec7 nh\u00e2n l\u1ef1c tr\u1ebb b\u1eaft \u0111\u1ea7u k\u1ebft n\u1ed1i v\u1edbi nhau theo c\u00e1ch th\u1ef1c ch\u1ea5t h\u01a1n.<\/strong><\/p>\n\n\n\n

ESG Challenge PTIT 2026<\/strong> \u2013 s\u1ef1 ki\u1ec7n m\u1edf m\u00e0n c\u1ee7a chu\u1ed7i ch\u01b0\u01a1ng tr\u00ecnh \u2013 \u0111\u00e3 cho th\u1ea5y ti\u1ec1m n\u0103ng c\u1ee7a m\u00f4 h\u00ecnh n\u00e0y. T\u1eeb g\u00f3c nh\u00ecn c\u1ee7a Papro Vi\u1ec7t Nam, \u0111i\u1ec1u \u0111\u00e1ng ch\u00fa \u00fd kh\u00f4ng n\u1eb1m \u1edf s\u1ed1 l\u01b0\u1ee3ng \u0111\u1ed9i thi hay quy m\u00f4 truy\u1ec1n th\u00f4ng, m\u00e0 \u1edf c\u00e1ch sinh vi\u00ean ti\u1ebfp c\u1eadn nh\u1eefng v\u1ea5n \u0111\u1ec1 m\u00e0 doanh nghi\u1ec7p th\u1ef1c s\u1ef1 quan t\u00e2m: ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng, chi\u1ebfn l\u01b0\u1ee3c kinh doanh v\u00e0 kh\u1ea3 n\u0103ng tri\u1ec3n khai \u00fd t\u01b0\u1edfng.<\/p>\n\n\n\n

Theo \u00f4ng \u0110\u1ed7 Ng\u1ecdc Ti\u1ebfn \u2013 Gi\u00e1m \u0111\u1ed1c Th\u01b0\u01a1ng m\u1ea1i Papro Vi\u1ec7t Nam<\/strong>, gi\u00e1 tr\u1ecb l\u1edbn nh\u1ea5t c\u1ee7a c\u00e1c cu\u1ed9c thi h\u1ecdc thu\u1eadt n\u1eb1m \u1edf vi\u1ec7c gi\u00fap doanh nghi\u1ec7p hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 c\u00e1ch th\u1ebf h\u1ec7 tr\u1ebb suy ngh\u0129.<\/p>\n\n\n\n

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\u201c\u0110i\u1ec1u khi\u1ebfn ch\u00fang t\u00f4i \u1ea5n t\u01b0\u1ee3ng kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t \u00fd t\u01b0\u1edfng marketing \u0111\u01a1n l\u1ebb. \u0110i\u1ec1u \u0111\u00e1ng gi\u00e1 h\u01a1n l\u00e0 c\u00e1ch c\u00e1c b\u1ea1n sinh vi\u00ean ph\u00e2n t\u00edch v\u1ea5n \u0111\u1ec1, x\u00e2y d\u1ef1ng logic chi\u1ebfn l\u01b0\u1ee3c v\u00e0 b\u1ea3o v\u1ec7 quan \u0111i\u1ec3m c\u1ee7a m\u00ecnh. Nh\u1eefng k\u1ef9 n\u0103ng \u0111\u00f3 ph\u1ea3n \u00e1nh c\u00e1ch h\u1ecd s\u1ebd l\u00e0m vi\u1ec7c trong m\u00f4i tr\u01b0\u1eddng doanh nghi\u1ec7p sau n\u00e0y.\u201d<\/p>\n<\/blockquote>\n\n\n\n

Sau ESG Challenge, \u0111i\u1ec1u m\u00e0 Papro Vi\u1ec7t Nam nh\u00ecn th\u1ea5y kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t cu\u1ed9c thi th\u00e0nh c\u00f4ng, m\u00e0 l\u00e0 n\u1ec1n m\u00f3ng c\u1ee7a m\u1ed9t h\u1ec7 sinh th\u00e1i h\u1ecdc thu\u1eadt \u2013 doanh nghi\u1ec7p \u0111ang h\u00ecnh th\u00e0nh<\/strong>. Ch\u00ednh v\u00ec v\u1eady, b\u01b0\u1edbc ti\u1ebfp theo c\u1ee7a chu\u1ed7i ch\u01b0\u01a1ng tr\u00ecnh PTIT 2026 kh\u00f4ng ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 t\u1ed5 ch\u1ee9c th\u00eam m\u1ed9t s\u1ef1 ki\u1ec7n, m\u00e0 l\u00e0 m\u1edf r\u1ed9ng kh\u00f4ng gian h\u1ee3p t\u00e1c gi\u1eefa sinh vi\u00ean, doanh nghi\u1ec7p v\u00e0 c\u00e1c chuy\u00ean gia trong ng\u00e0nh.<\/strong><\/p>\n\n\n\n

S\u1ef1 ki\u1ec7n ti\u1ebfp theo \u2013 Digital Marketing Hackathon<\/strong> \u2013 \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf nh\u01b0 m\u1ed9t m\u00f4i tr\u01b0\u1eddng th\u1ef1c chi\u1ebfn, n\u01a1i sinh vi\u00ean ph\u1ea3i ti\u1ebfp c\u1eadn nh\u1eefng b\u00e0i to\u00e1n marketing g\u1eafn v\u1edbi th\u1ecb tr\u01b0\u1eddng th\u1eadt, t\u1eeb ph\u00e2n t\u00edch d\u1eef li\u1ec7u, x\u00e1c \u0111\u1ecbnh insight kh\u00e1ch h\u00e0ng cho \u0111\u1ebfn x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c truy\u1ec1n th\u00f4ng s\u1ed1 c\u00f3 kh\u1ea3 n\u0103ng tri\u1ec3n khai.<\/p>\n\n\n\n

T\u1eeb g\u00f3c nh\u00ecn c\u1ee7a Papro Vi\u1ec7t Nam, \u0111i\u1ec1u n\u00e0y t\u1ea1o ra m\u1ed9t l\u1ed9 tr\u00ecnh ph\u00e1t tri\u1ec3n n\u0103ng l\u1ef1c r\u00f5 r\u00e0ng cho sinh vi\u00ean. Khi tham gia nhi\u1ec1u cu\u1ed9c thi trong c\u00f9ng m\u1ed9t h\u1ec7 sinh th\u00e1i, sinh vi\u00ean kh\u00f4ng ch\u1ec9 h\u1ecdc c\u00e1ch x\u00e2y d\u1ef1ng \u00fd t\u01b0\u1edfng, m\u00e0 c\u00f2n h\u1ecdc c\u00e1ch bi\u1ebfn \u00fd t\u01b0\u1edfng th\u00e0nh chi\u1ebfn l\u01b0\u1ee3c c\u00f3 th\u1ec3 tri\u1ec3n khai.<\/p>\n\n\n\n

\u00d4ng \u0110\u1ed7 Ng\u1ecdc Ti\u1ebfn cho r\u1eb1ng m\u00f4 h\u00ecnh chu\u1ed7i s\u1ef1 ki\u1ec7n nh\u01b0 v\u1eady c\u0169ng mang l\u1ea1i l\u1ee3i \u00edch r\u00f5 r\u1ec7t cho doanh nghi\u1ec7p.<\/p>\n\n\n\n

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\u201cDoanh nghi\u1ec7p th\u01b0\u1eddng n\u00f3i nhi\u1ec1u v\u1ec1 vi\u1ec7c thi\u1ebfu nh\u00e2n s\u1ef1 gi\u1ecfi. Nh\u01b0ng n\u1ebfu ch\u00fang ta ch\u1ec9 \u0111\u1ee3i \u0111\u1ebfn khi sinh vi\u00ean t\u1ed1t nghi\u1ec7p m\u1edbi b\u1eaft \u0111\u1ea7u t\u00ecm ki\u1ebfm, th\u00ec \u0111\u00e3 qu\u00e1 mu\u1ed9n. Nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh nh\u01b0 th\u1ebf n\u00e0y cho ph\u00e9p doanh nghi\u1ec7p quan s\u00e1t v\u00e0 ph\u00e1t hi\u1ec7n nh\u00e2n t\u00e0i t\u1eeb r\u1ea5t s\u1edbm.\u201d<\/p>\n<\/blockquote>\n\n\n\n

B\u00ean c\u1ea1nh \u0111\u00f3, vi\u1ec7c nhi\u1ec1u doanh nghi\u1ec7p c\u00f9ng tham gia ch\u01b0\u01a1ng tr\u00ecnh c\u00f2n t\u1ea1o ra m\u1ed9t hi\u1ec7u \u1ee9ng \u0111\u00e1ng ch\u00fa \u00fd kh\u00e1c: h\u00ecnh th\u00e0nh m\u1ea1ng l\u01b0\u1edbi k\u1ebft n\u1ed1i gi\u1eefa c\u00e1c doanh nghi\u1ec7p trong c\u00f9ng h\u1ec7 sinh th\u00e1i \u0111\u1ed5i m\u1edbi s\u00e1ng t\u1ea1o.<\/strong><\/p>\n\n\n\n

\u0110\u1ed1i v\u1edbi Papro Vi\u1ec7t Nam, \u0111\u00e2y c\u0169ng l\u00e0 m\u1ed9t trong nh\u1eefng l\u00fd do quan tr\u1ecdng khi quy\u1ebft \u0111\u1ecbnh \u0111\u1ed3ng h\u00e0nh c\u00f9ng chu\u1ed7i s\u1ef1 ki\u1ec7n. Khi c\u00e1c doanh nghi\u1ec7p, chuy\u00ean gia v\u00e0 gi\u1ea3ng vi\u00ean c\u00f9ng tham gia v\u00e0o m\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh h\u1ecdc thu\u1eadt, gi\u00e1 tr\u1ecb t\u1ea1o ra kh\u00f4ng ch\u1ec9 n\u1eb1m \u1edf sinh vi\u00ean, m\u00e0 c\u00f2n n\u1eb1m \u1edf s\u1ef1 c\u1ed9ng h\u01b0\u1edfng tri th\u1ee9c gi\u1eefa c\u00e1c t\u1ed5 ch\u1ee9c trong n\u1ec1n kinh t\u1ebf tri th\u1ee9c.<\/strong><\/p>\n\n\n\n

Nh\u00ecn th\u1ea5y ti\u1ec1m n\u0103ng c\u1ee7a m\u00f4 h\u00ecnh n\u00e0y, Papro Vi\u1ec7t Nam \u0111\u00e3 quy\u1ebft \u0111\u1ecbnh kh\u00f4ng ch\u1ec9 d\u1eebng l\u1ea1i \u1edf vai tr\u00f2 nh\u00e0 t\u00e0i tr\u1ee3 cho m\u1ed9t s\u1ef1 ki\u1ec7n \u0111\u01a1n l\u1ebb, m\u00e0 tr\u1edf th\u00e0nh \u0111\u1ed1i t\u00e1c chi\u1ebfn l\u01b0\u1ee3c d\u00e0i h\u1ea1n c\u1ee7a chu\u1ed7i ch\u01b0\u01a1ng tr\u00ecnh h\u01b0\u1edbng nghi\u1ec7p PTIT.<\/strong> Theo \u0111\u1ea1i di\u1ec7n doanh nghi\u1ec7p, vi\u1ec7c \u0111\u1ed3ng h\u00e0nh l\u00e2u d\u00e0i gi\u00fap Papro c\u00f3 c\u01a1 h\u1ed9i tham gia s\u00e2u h\u01a1n v\u00e0o qu\u00e1 tr\u00ecnh ph\u00e1t tri\u1ec3n h\u1ec7 sinh th\u00e1i tri th\u1ee9c gi\u1eefa nh\u00e0 tr\u01b0\u1eddng v\u00e0 doanh nghi\u1ec7p, \u0111\u1ed3ng th\u1eddi ti\u1ebfp c\u1eadn s\u1edbm v\u1edbi th\u1ebf h\u1ec7 nh\u00e2n l\u1ef1c tr\u1ebb \u0111ang h\u00ecnh th\u00e0nh trong m\u00f4i tr\u01b0\u1eddng h\u1ecdc thu\u1eadt th\u1ef1c chi\u1ebfn.<\/p>\n\n\n\n

V\u1edbi Papro Vi\u1ec7t Nam, \u0111\u00e2y kh\u00f4ng \u0111\u01a1n thu\u1ea7n l\u00e0 m\u1ed9t ho\u1ea1t \u0111\u1ed9ng t\u00e0i tr\u1ee3. \u0110\u00f3 l\u00e0 m\u1ed9t c\u00e1ch \u0111\u1ea7u t\u01b0 v\u00e0o t\u01b0\u01a1ng lai \u2013 n\u01a1i doanh nghi\u1ec7p, gi\u00e1o d\u1ee5c v\u00e0 th\u1ebf h\u1ec7 nh\u00e2n l\u1ef1c m\u1edbi c\u00f9ng tham gia ki\u1ebfn t\u1ea1o nh\u1eefng gi\u00e1 tr\u1ecb b\u1ec1n v\u1eefng cho n\u1ec1n kinh t\u1ebf s\u1ed1.<\/p>\n\n\n\n

Theo \u00f4ng \u0110\u1ed7 Ng\u1ecdc Ti\u1ebfn, \u0111\u1ea7u t\u01b0 v\u00e0o gi\u00e1o d\u1ee5c v\u00e0 ngu\u1ed3n nh\u00e2n l\u1ef1c tr\u1ebb kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t quy\u1ebft \u0111\u1ecbnh mang t\u00ednh ng\u1eafn h\u1ea1n.<\/p>\n\n\n\n

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\u201cM\u1ed9t ch\u01b0\u01a1ng tr\u00ecnh h\u1ecdc thu\u1eadt c\u00f3 th\u1ec3 ch\u1ec9 di\u1ec5n ra trong v\u00e0i ng\u00e0y. Nh\u01b0ng nh\u1eefng con ng\u01b0\u1eddi tr\u01b0\u1edfng th\u00e0nh t\u1eeb nh\u1eefng ch\u01b0\u01a1ng tr\u00ecnh nh\u01b0 v\u1eady c\u00f3 th\u1ec3 tr\u1edf th\u00e0nh \u0111\u1ed1i t\u00e1c, \u0111\u1ed3ng nghi\u1ec7p ho\u1eb7c l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p trong t\u01b0\u01a1ng lai. \u0110\u00f3 m\u1edbi l\u00e0 gi\u00e1 tr\u1ecb d\u00e0i h\u1ea1n m\u00e0 ch\u00fang t\u00f4i nh\u00ecn th\u1ea5y.\u201d<\/p>\n<\/blockquote>\n\n\n\n

B\u00f9i \u0110\u00ecnh Qu\u1ebf, gi\u1ea3ng vi\u00ean b\u1ed9 m\u00f4n Marketing, H\u1ecdc vi\u1ec7n PTIT HCM<\/p>\n","protected":false},"excerpt":{"rendered":"

Khi quy\u1ebft \u0111\u1ecbnh tr\u1edf th\u00e0nh Nh\u00e0 t\u00e0i tr\u1ee3 Kim c\u01b0\u01a1ng cho chu\u1ed7i s\u1ef1 ki\u1ec7n h\u01b0\u1edbng nghi\u1ec7p PTIT 2026, Papro Vi\u1ec7t Nam kh\u00f4ng ch\u1ec9 nh\u00ecn th\u1ea5y m\u1ed9t cu\u1ed9c thi sinh vi\u00ean. \u0110i\u1ec1u m\u00e0 doanh nghi\u1ec7p quan s\u00e1t \u0111\u01b0\u1ee3c l\u00e0 m\u1ed9t m\u00f4 h\u00ecnh \u0111ang d\u1ea7n h\u00ecnh th\u00e0nh \u2013 n\u01a1i gi\u00e1o d\u1ee5c, doanh nghi\u1ec7p v\u00e0 th\u1ebf h\u1ec7 nh\u00e2n […]<\/p>\n","protected":false},"author":1,"featured_media":597,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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quy\u1ebft \u0111\u1ecbnh tr\u1edf th\u00e0nh Nh\u00e0 t\u00e0i tr\u1ee3 Kim c\u01b0\u01a1ng cho chu\u1ed7i s\u1ef1 ki\u1ec7n h\u01b0\u1edbng nghi\u1ec7p PTIT 2026, Papro Vi\u1ec7t Nam kh\u00f4ng ch\u1ec9 nh\u00ecn th\u1ea5y m\u1ed9t cu\u1ed9c thi sinh vi\u00ean. \u0110i\u1ec1u m\u00e0 doanh nghi\u1ec7p quan s\u00e1t \u0111\u01b0\u1ee3c l\u00e0 m\u1ed9t m\u00f4 h\u00ecnh \u0111ang d\u1ea7n h\u00ecnh th\u00e0nh \u2013 n\u01a1i gi\u00e1o d\u1ee5c, doanh nghi\u1ec7p v\u00e0 th\u1ebf h\u1ec7 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